That, my friends, is a photo of Kenji López-Alt’s homemade McRib sandwich. The McDonald’s version is beloved but has been on and off the menu with maddening irregularity, so Kenji spent weeks/months creating a McRib recipe for the home cook.
The problem is that, while the McRib might be inspired by real barbecue, it’s ultimately a lie. Despite its corrugated appearance, it has little to do with actual ribs. (McDonald’s doesn’t even indicate that the product contains actual rib meat.) It’s not smoked, as one would expect of barbecue ribs. Indeed, it’s not even grilled — it’s cooked on a griddle. We can do better.
My goal? Take everything we love about the McRib sandwich and turn it up to 11, by starting from scratch with a few high-quality ingredients and a lot of good technique (including honest-to-goodness smoking). I wanted to maximize flavor and texture, unlocking the sandwich’s full potential and allowing it to evolve, Pokémon-style, into something so much better.
One of my favorite pieces of food writing from the past few years is Willy Staley’s piece on the economics of the McRib.